Our Portfolio
This is just a small sampling of our work.
AAA Mid-Atlantic: Multi-Channel Campaign
With integrated marketing campaigns involving old and new media, The Scholl Group and AAA Mid-Atlantic have consistently generated profitable results for an ever-changing line of GPS products. Fore more than five years, AAA's GPS has been successful despite low margins and formidable competition. Links (PDFs): Sell Sheet, Print Ad, Post Card, 4-Panel Brochure.
Precision Research: Brochure
PRI evolved from a clinical research firm providing a wide array of services to pharmaceutical companies to focusing on the area of greatest need: medical writing. This brochure positions PRI as experts who understand the breadth and scope of client needs and who are clearly differentiated from the competition. Link (PDF): Brochure
Paul Restall Company: Corporate Collateral
This construction company needed a brochure that would position them, tell their story and appeal to all prospects. But they also needed to showcase market-specific samples of their work to impress institutions ranging from universities to hospitals. Links (PDFs): Cover, Inside Spread
Mellon Bank: Direct Mail
Mellon Bank had tested two direct mail campaigns targeted to World Wildlife members with a credit card offer. Both were unsuccessful. This self-mailer generated an exceptionally high response and won a prestigious direct marketing award. Also, it resulted in millions of dollars in proceeds for WWF. Links (PDFs): Cover & Back, Inside & Form
Printworks: Packaging
PrintWorks competes against brands with very high name recognition including Kodak and HP. To differentiate the little known PrintWorks, we emphasized compelling images, guarantee and the specific purpose of each digital printing paper. The result was a dramatic increase in retail sales and profits. Link (PDF): Front & Back of Print Envelope
Empire Education Group: Web Site
The leader in cosmetology education in
North America wanted a new web site focused solely on prospective students
and optimized for search engines.
